Exhibit A – Wholesale Pricing Schedule & MAP Policy
This Exhibit forms part of the Capsaicin Restricted Wholesale Agreement and outlines pricing, MSRP, and MAP compliance requirements.
1. Wholesale Pricing Schedule
Wholesale pricing is extended only to approved retailers in good standing. Pricing may change with 30 days written notice. Retailers must maintain accurate SKU labeling and inventory tracking. Bulk or case pricing may be offered at Chaizing Fireflies’ discretion.
2. MSRP Requirements
Retailers must display the Manufacturer’s Suggested Retail Price (MSRP) for all Capsaicin products. MSRP must be visible on product pages, shelf tags, and promotional materials.
3. MAP (Minimum Advertised Price) Policy
Retailers may not advertise Capsaicin products below MAP. MAP applies to online listings, social media promotions, email campaigns, printed advertisements, and event signage. Temporary promotional discounts require written approval.
4. Violations & Enforcement
First violation: written warning. Second violation: suspension of wholesale privileges. Third violation: termination of account. Severe violations may result in immediate termination.